PROJECT: Digital Content Package
Kenton Tourism Content Development
2. Online Visual Guide
The Digital Visual Guide is responsive, web based and designed with a ‘magazine paging’ function. Each section fits on a page and a scroll of the mouse moves the guide to the next section. The guide is a visual display of the destination and makes use of beautiful photographs and bold text.
We made use of user generated content and focussed one section on the locals telling their story. It has a feeling of paging through a glossy magazine with the added benefit of web functionality, linking to featured members and different pages of the main Kenton Tourism website.
3. Downloadable PDF
The ideal promotional document to effectively present the destination offering to prospective visitors, as well as industry partners (ideal for sales, staff training and redistribution). It is small enough to send via email, and a simple click of a button on the Kenton Tourism website displays and/or downloads the PDF to the user’s computer.
4. Slide Presentation
A fully animated slide presentation for both PowerPoint (Windows) and Keynote (Mac), ideal for 1-on-1 sales meetings, or presentations to a large audience. The presentation works well at trade shows (think WTM, ITB, Indaba, etc.) and with the accompanying video, online visual guide & PDF, it’s the perfect sales tool to make Kenton Tourism stand out. It is easy to update and make changes.
Tourism Destination Marketing
Kenton Tourism is a Local Tourism Organisation with the mandate of growing visitor numbers by effectively using digital tools to promote and engage with tourists worldwide. The project included a new website, membership management and monthly maintenance.
Online Learning Platform
Simply Service offers online training to the hospitality industry. We developed an easy-to-use learning platform to engage students and take them through the process of getting trained. This is a full service solution with web design, video creation, online marketing and maintenance.
4x4 Vehicle Rental
The Bushlore project involved the redevelopment of an out-dated website with purpose of increasing user experience without loosing any search engine rankings. The new website increased Bushlore's qualified enquiries by 30% and saw an exponential growth in their sales!
Continental Restaurant & Deli brought something fresh to the coastal town of Kenton-On-Sea in South Africa. The owners have years of experience in catering and running restaurants in the big city, so it was important to portray their passion for food and people in their new website. Their customers love the Continental offering!
Health & Wellness Spa
Afrika Kusini Wellness Spa has been a long-time client of DM Activate. We developed an effective website to promote their spa services as well as a complete online booking system to manage the business. Our assistance with social media marketing and other digital services are contributing to their ongoing growth.
Independent Award for Pubs
DM Activate worked with Cask Marque to completely redesign their online presence. This included the UX design of the CaskFinder app and their comprehensive website. The project included in-depth SEO, UI development, database integration and a customer service platform to book events and join Cask Marque as a member.
What Our Clients Have To Say
Dirk and his team’s experience in digital marketing and user experience produce outstanding websites and online marketing campaigns for Inapub. Highly recommended!
We’ve worked closely with Dirk for the past 15 years on various digital projects. Their work and input has helped us grow Letaka to where it is today. They understand our market and provide online solutions that work!
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