PROJECT: Digital Content Package
Kenton Tourism Content Development
2. Online Visual Guide
The Digital Visual Guide is responsive, web based and designed with a ‘magazine paging’ function. Each section fits on a page and a scroll of the mouse moves the guide to the next section. The guide is a visual display of the destination and makes use of beautiful photographs and bold text.
We made use of user generated content and focussed one section on the locals telling their story. It has a feeling of paging through a glossy magazine with the added benefit of web functionality, linking to featured members and different pages of the main Kenton Tourism website.
3. Downloadable PDF
The ideal promotional document to effectively present the destination offering to prospective visitors, as well as industry partners (ideal for sales, staff training and redistribution). It is small enough to send via email, and a simple click of a button on the Kenton Tourism website displays and/or downloads the PDF to the user’s computer.
4. Slide Presentation
A fully animated slide presentation for both PowerPoint (Windows) and Keynote (Mac), ideal for 1-on-1 sales meetings, or presentations to a large audience. The presentation works well at trade shows (think WTM, ITB, Indaba, etc.) and with the accompanying video, online visual guide & PDF, it’s the perfect sales tool to make Kenton Tourism stand out. It is easy to update and make changes.